A manifesto for the future

The New
Sweden

15 points that ease people's journeyinstead of the opposite

§

"Do you think Sweden has let in too many immigrants?"

The question assumes that Sweden has a ceiling for how many people can move here, integrate and contribute to society. But that ceiling is not a physical or rational level – it's a social and legal construction.

Politicians should answer the question "How can we integrate many more?" instead of tricking us into believing we must limbo under a fixed bar.

We are actually, truly, becoming too few. Here are 15 points that ease people's journey. Not the opposite.

The inspiration for this site came from a Facebook post by Troed Troedson.

"Parliamentary parties! Hold a press conference each with 15 points that ease people's journey instead of the opposite. But hold a workshop first so it doesn't turn out as clumsy as it usually does."

Said and done. I workshopped with my team and came up with 15 points that are, of course, very much my own. Leaning heavily on the internet, digitalisation in general and AI in particular. And which are, equally obviously, a work in progress. Better together, as always.

Read more about the project →

Core thesis: The problem isn't people. It's friction.

Core rule: AI where it reduces friction. Humans where they exercise power.

People moving forward together

FORWARD, TOGETHER

15 POINTS

01
01
Platform & Onboarding

One Sweden In, Not Fifteen Queues

A single digital path in – with a human guide and an AI guide in your pocket

One Sweden In, Not Fifteen Queues
Annual investment

SEK 18 bn

People reached per year

200,000+

Agencies connected

15+

Processing time (target)

-70%

Languages in AI guide

40+

Full rollout

24 months

"What today looks like an integration problem is often just a design problem the state hasn't taken seriously yet."

We're building a single path into Sweden: a digital onboarding experience, not an administrative obstacle course. Every person should encounter a unified interface where identity, documents, language support, health contact, school track, work track, and civic information are connected. There's both a human guide and an AI guide in your pocket: AI translates, explains, summarizes, and alerts when something is missing, while the caseworker makes assessments and takes responsibility. The state should function more like a smart platform and less like fifteen government islands playing ping-pong with people's lives. Today, people are bounced between the Migration Agency, the Employment Service, the Tax Agency, the municipality, and the Social Insurance Agency as if that were a reasonable system. It's not. It's a design problem. Digg has already approved e-identification for people without Swedish personal numbers and expanded identity matching – the tools exist, what's missing is will, pace, and design.

02
02
Competence & Work

100-Day Competence Guarantee

A digital competence passport that stops starting with suspicion

100-Day Competence Guarantee
Annual investment

SEK 15 bn

Validations per year

90,000

Max time to decision

100 days

Societal savings

SEK 40 bn/yr

Regional validation centers

50

Industries in system

120+

"A document that doesn't fit a Swedish folder shouldn't erase an entire working life."

We're introducing a digital competence passport. Degrees, certificates, work samples, references, and experience are uploaded once, read by machine, compared against Swedish requirements, and result in a clear answer: approved, supplement this, or here's an alternative track. AI is used to interpret documents, match against qualification requirements, and suggest supplements. Humans make the decision, but the system must stop starting with suspicion. A document that doesn't fit a Swedish folder shouldn't erase an entire working life. Today, validation of foreign qualifications takes an average of 18 months. During that time, surgeons drive taxis and engineers clean stairwells – not because there's anything wrong with driving taxis or cleaning, but because we're wasting competence we desperately need. It's not just unfair, it's economic insanity. Sweden ranks second in the Global Innovation Index – imagine what we could do if we actually used all the competence already here.

03
03
Language & Learning

Swedish Through Work, Not Before Work

A personal AI language coach in your pocket – connected to your job, your education, your life

Swedish Through Work, Not Before Work
Annual investment

SEK 22 bn

People reached per year

180,000

Languages in AI coach

40+

Expected GDP effect

+0.8% annually

Parallel career tracks

80+

Full rollout

18 months

"Language is best learned when it's used. Not in a classroom you've waited a year to enter."

Everyone who needs it gets Swedish in their pocket: a personal language coach with speech training, occupational vocabulary, dialogue simulations, real-time translation, and feedback connected to the specific job, education, or everyday life they're in. We shouldn't have a model where people wait for years to become sufficiently Swedish before they can start contributing. Language is best learned when it's used, and AI makes it possible to practice a little, often, relevantly, and at your own level. This is perhaps the most underestimated lever of all. The OECD highlights AI as particularly promising for language training in integration. A Somali-speaking doctor can save lives in Somali while learning Swedish. An Arabic-speaking engineer can solve technical problems in Arabic from week one. Parallel competence and parallel language – not sequential. SFI in its current form is a waiting room, not a runway. We're rebuilding it from the ground up.

04
04
Competence & Work

National Fast Track to Shortage Occupations

Digital fast tracks with validation, simulations, and AI-supported knowledge tests

National Fast Track to Shortage Occupations
Annual investment

SEK 12 bn

Fast tracks in shortage occupations

100+

Participants per year

45,000

Time to license (target)

-60%

Societal savings

SEK 25 bn/yr

Internship placements

30,000/yr

"Technology should compress the path to a Swedish license, not create more waiting rooms."

We're building digital fast tracks to shortage occupations with validation, simulations, AI-supported knowledge tests, supervised practice, and paid supplementary training. A nurse shouldn't start from zero because the state lacks imagination, and an electrician shouldn't get stuck between PDFs and binders. Technology should be used to compress the path to a Swedish license, not to create more waiting rooms. When someone can do the job, the system should help prove it faster. Sweden currently has staff shortages in over 100 occupational categories – from nursing assistants to civil engineers, from welders to specialist physicians. Meanwhile, we have tens of thousands of people with exactly that competence stuck in a system designed to slow things down. It's like having a highway with a 30 km/h speed limit. We're removing the unnecessary speed limits.

05
05
Competence & Work

First Real Job Within 180 Days

From CV theater to competence proof – AI matching that sees potential, not templates

First Real Job Within 180 Days
Annual investment

SEK 10 bn

Matches per year

120,000

Target: time to first job

180 days

Employers in network

50,000+

Socioeconomic gain

SEK 35 bn/yr

Languages in matching system

40+

"We need to stop pretending that CV writing is integration."

We're moving from CV theater to competence proof. AI-supported matching can connect people with employers based on skills, language progression, work samples, references, and actual potential – not just Swedish templates for cover letters. Every person gets a combination of a digital coach and a human job matcher. AI should replace waiting, not people. We need to stop pretending that CV writing is integration. Today, it takes an average of over two years for a newly arrived person to get their first real job. Two years of waiting, uncertainty, and competence loss. That's not just an individual problem – it's a system failure. Employers are screaming for competence while competence sits in waiting rooms. We're building the bridge between them with technology that sees what people can do, not just what they've written on paper.

06
06
Platform & Onboarding

Settle by Opportunity, Not by Passivity

Data showing where jobs, schools, and housing exist – not control, but real choices

Settle by Opportunity, Not by Passivity
Annual investment

SEK 8 bn

Municipalities with real-time data

All 290

Data points per municipality

200+

People reached per year

80,000

Time to self-sufficiency (target)

-40%

Open data sources

50+

"It's strange that we accept more intelligence in a travel app than in the state's decisions about people's futures."

We use data to see where the jobs are, where schools work, where housing exists, and where the path to self-sufficiency is shortest. Not to move people around like chess pieces, but to give them better information and real choices. A national tool should be able to show: here are jobs in your field, here's language training, here's reasonable commuting, here are housing openings. It's strange that we accept more intelligence in a travel app than in the state's decisions about people's futures. Today, people are placed in municipalities with high unemployment, poor public transport, and few opportunities – not because it's best for them, but because it's easiest for the system. It's like giving someone a map without roads. We're building the map with roads, real-time data, and personal recommendations. Every municipality receiving newcomers should be able to show exactly what opportunities exist – and be measured on how well they deliver.

07
07
Children & Education

Children First, Always

Digitally equipped schools for multilingualism – technology supports, the teacher leads

Children First, Always
Annual investment

SEK 35 bn

Children reached

350,000

New multilingual educators

15,000

Return per krona

7:1 (OECD)

Languages in school platform

60+

Full rollout

3 years

"We're not building bot schools. We're giving good teachers much greater reach."

Every newly arrived child should encounter a school that is digitally equipped for multilingualism. Recorded lessons, translated guardian flows, AI-supported language assistance, digital study guidance, adaptive exercises, and simple ways for home and school to understand each other should be standard, not project funding. But the principle is crystal clear: technology supports, the teacher leads. We're not building bot schools. We're giving good teachers much greater reach. The Swedish National Agency for Education emphasizes clear frameworks and teacher responsibility for AI in schools – and that's exactly right. But the frameworks should enable, not restrict. A child who speaks Dari at home and Swedish at school doesn't have one language too many – they have one language more than most. Every school with more than 20% multilingual students gets double resources, not fewer. We recruit 15,000 multilingual educators and pay them as specialists. The OECD shows that early educational investments yield the highest return of all societal investments.

08
08
Rule of Law & Protection

Hard on Exploitation, Soft on People

Data analysis exposing abuse – and a digital safe room in the worker's pocket

Hard on Exploitation, Soft on People
Annual investment

SEK 8 bn

Workers with digital protection

500,000+

Expected savings

SEK 30 bn/yr

Languages in safe room

40+

AI-supported inspections

×5 more

Implementation time

18 months

"Technology shouldn't just help the state control. It should help people understand their rights and dare to use them."

We use data analysis and AI to detect sham employment, unreasonable wage levels, fraudulent companies, exploitation in subcontractor chains, and suspicious patterns of labor crime far earlier than today. At the same time, workers get a digital safe room in their pocket: contracts in their language, wage verification, rights guide, easy reporting, anonymous whistleblowing, and direct contact with support. Technology shouldn't just help the state control. It should help people understand their rights and dare to use them. Labor crime costs society an estimated SEK 100 billion annually in lost tax revenue, distorted competition, and human suffering. Those hit hardest are those with the least power to defend themselves. It's a perverse irony that the same system making it hard to get a work permit makes it easy to be exploited. We're flipping it: easy to work legally, impossible to exploit someone.

09
09
Rule of Law & Protection

Zero Tolerance for Discrimination

Anonymized screening, skills tests before gut feeling, and AI systems audited for bias

Zero Tolerance for Discrimination
Annual investment

SEK 6 bn

Employers affected

85,000

Equality Ombudsman budget

×4

Target: employment gap

0% (5 years)

AI systems under audit

All public

Implementation time

2 years

"It's not enough to digitize injustice. Sweden should become the country that measures bias as seriously as we measure budgets."

We're settling accounts with both analog and digital discrimination. Public recruitment must use anonymized first screening, skills tests before gut feeling, and ongoing transparency in outcomes. AI systems used for matching, selection, or support – especially in employment and education – must be auditable, explainable, and possible to shut down if they reproduce old prejudices. It's not enough to digitize injustice. Sweden should become the country that measures bias as seriously as we measure budgets. The EU AI Act is already taking effect in stages and gives us a framework – but we're going further. The Equality Ombudsman gets quadrupled resources and the right to impose substantial fines. Multilingualism becomes a formal merit in all public positions. Speaking Tigrinya and Swedish isn't just as good as speaking only Swedish – it's better. The goal: within five years, the employment gap between native and foreign-born should be gone.

10
10
Digital Infrastructure

Digital Membership From Day One

Secure digital identity, government mail, and a clear next-step function in your phone

Digital Membership From Day One
Annual investment

SEK 12 bn

Reached from day one

200,000+/yr

Digital services in platform

50+

Languages in interface

40+

Time to digital identity

24 hours

Digital export potential

SEK 20 bn/yr

"What today looks like a personal number problem is often just a design problem the state hasn't taken seriously yet."

You shouldn't have to go analog in a digital country just because you recently arrived. From day one, people should be able to get a secure digital identity, government mail, a consolidated case overview, bookings, language support, civic information, and a clear next-step function on their phone. This isn't decoration. It's infrastructure. What today looks like a personal number problem is often just a design problem the state hasn't taken seriously yet. Digg has already expanded e-identification for people without Swedish personal numbers and more login options in public e-services. The groundwork is done. Now we need to connect it into a coherent experience. Sweden ranks among the world's most digitized countries – but only if you already have a personal number, a BankID, and know how the Tax Agency works. For everyone else, Sweden is still analog, bureaucratic, and incomprehensible. We're fixing that.

11
11
Business & Entrepreneurship

Europe's Easiest Country to Start a Business In

From idea to registered company, VAT, bank, and first invoice – on your phone, in your language

Europe's Easiest Country to Start a Business In
Fund capital

SEK 30 bn

New companies per year

25,000

New jobs (5 years)

150,000

Tax revenue (5 years)

+SEK 45 bn

Time from idea to company

1 day

Languages in business track

40+

"Internet logic applies here too: lower the thresholds, open the interfaces, let more people build."

We're building a multilingual, AI-supported business track where an idea can go from thought to registered company, VAT, bank, accounting support, first quote, and first public procurement without first becoming an expert in Swedish bureaucratic language. Sweden has everything to gain from seeing the entrepreneur in the person who arrives, not just the future employee. Internet logic applies here too: lower the thresholds, open the interfaces, let more people build. Company building should fit in a phone, not first in a binder. Immigrants already start businesses at a higher rate than native Swedes – and they bring global networks, new markets, and business ideas we never would have thought of ourselves. In the US, immigrants have founded over half of all unicorn companies. We want the same force here. Every new entrepreneur gets an AI assistant for accounting and regulatory compliance, a human business mentor, and access to a New Start Fund with microloans and advisory services.

12
12
Competence & Work

From Student to Builder of Sweden

Automatic digital transition from graduation to career, research, startup, or public service

From Student to Builder of Sweden
Annual investment

SEK 5 bn

International students/yr

40,000

Target: stay after graduation

70% (from 30%)

Automatic transition tracks

4 (work/research/startup/public)

Innovation environments connected

50+

Time to residence permit

Automatic

"The dumbest thing a knowledge nation can do is educate global talent and then actively make it harder for them to stay."

Someone who has spent years of their life studying here shouldn't be met with an administrative thank you and goodbye. We should have an automatic digital transition track from graduation to employment, research, startup, or public service. AI can help map competence, match against shortage occupations, find co-founders, and connect people to regional innovation environments. The dumbest thing a knowledge nation can do is educate global talent and then actively make it harder for them to stay and contribute. Sweden invests hundreds of millions in each international student's education – and then we do everything we can to push them out. It's like planting a tree, watering it for five years, and then digging it up. Instead, we build a seamless transition: before the student graduates, the system has already mapped opportunities, connected contacts, and suggested next steps. Residence permits for work after graduation should be automatic, not a new bureaucratic hurdle.

13
13
Mobility & Networks

Circular Mobility as Strength

Portable credentials, digital competence wallets, and the diaspora as network – not loss

Circular Mobility as Strength
Annual investment

SEK 4 bn

Swedish diaspora globally

500,000+

Digital competence wallets

1 million

Re-entries per year (target)

25,000

Diaspora networks

50 countries

Implementation time

2 years

"The diaspora is not a loss. It's a network. Sweden should be a hub in people's lives."

We need to stop thinking that mobility only has value if it ends in permanent standstill. In a connected world, people can contribute to Sweden from Malmö, Mumbai, and Madrid at different phases of life. That's why we're building portable credentials, digital competence wallets, easy re-entries, and strong diaspora networks. The diaspora is not a loss. It's a network. Sweden should be a hub in people's lives, not an administrative needle's eye. The old model – come here, stay forever, or disappear – doesn't fit a connected world. Ireland built its tech boom partly through its diaspora. Israel has done the same. India likewise. Sweden has a global diaspora of hundreds of thousands of people with Swedish educations, Swedish networks, and Swedish values. We should make it ridiculously easy to come back, contribute remotely, invest, research, teach, and collaborate – regardless of where in the world you are.

14
14
Rule of Law & Protection

Fast and Predictable Rule of Law

Track your case like a package – with better law and greater dignity

Fast and Predictable Rule of Law
Annual investment

SEK 10 bn

Cases with real-time status

All

Processing time (target)

-50%

Languages in case system

40+

People reached per year

300,000+

Appeals (target)

-60%

"Slow opacity is not neutral. It's a political choice."

Every person should be able to track their case like you track a package today, but with better law and greater dignity. Clear status, expected processing time, missing documents, next steps, responsible function, translation in your own language. AI can summarize, structure, prioritize, and flag – but the exercise of power must never be hidden behind a black box. Slow opacity is not neutral. It's a political choice. Today, people wait for months, sometimes years, without knowing where in the process they are. They call agencies that don't answer. They send documents that disappear. They live in limbo while their lives tick away. That's not legal certainty – it's legal uncertainty. We're building a system where every case has a clear timeline, where AI flags bottlenecks before they arise, and where no one needs to call an agency to find out what's happening with their life. The Swedish Authority for Privacy Protection's guidelines for AI in public administration give us the framework – now we build the reality.

15
15
Governance & Transparency

Integration as a National Elite Discipline

Open dashboard, open APIs, and open testbeds – that's how the internet works, and how a modern country should work

Integration as a National Elite Discipline
Annual investment

SEK 5 bn

Open data platform

40+ languages

Responsible ministers

15 (one per point)

Open APIs

100+

Monitoring frequency

Real-time

Total program cost/yr

~SEK 200 bn

"Measure what works. Stop winning debates with anecdotes."

We're building an open integration dashboard for the entire country. Municipality by municipality, agency by agency, in real time where possible: time to first job, time to competence decision, school progression, entrepreneurship, housing stability, participation, and trust. And we're opening data, APIs, and testbeds so that civil society, researchers, startups, and municipalities can build better solutions on top of shared infrastructure. That's how the internet works. It's also how a modern country should work. Measure what works, stop winning debates with anecdotes. Every point in this program gets measurable targets and a responsible minister. Results are presented in parliament and on the open platform – accessible in 40 languages – where every citizen can follow progress in their municipality. If we fail, it should be visible. If we succeed, it should be celebrated. We're creating an independent integration authority with the mandate to review, evaluate, and propose changes. Transparency is not a weakness – it's the strongest tool we have.

THE PROGRAMME IN NUMBERS

Total annual investment

~200B SEK

People directly affected

2+ million

New jobs within 5 years

850,000+

Expected GDP effect

+3-5% annually

Municipalities participating

All 290

Languages in public services

40+

Scandinavian city by water, evening light

15

What's done is done and we play the ball where it lies

My answer to the question? No, I don't think we've "let in too many" and besides, it's a completely meaningless question. What's done is done and we play the ball where it lies, as the golfers say.

But the interesting thing isn't the answer – it's that we're asking the wrong question. The question should be: How do we build a country so good at welcoming people that the whole world wants to learn from us?

What today looks like an integration problem is often just a design problem the state hasn't taken seriously yet. We have the tools. We have the technology. We have the people. The only thing missing is the courage to frame the problem correctly and the will to solve it.

These 15 points are not utopias. They are design choices. Every krona we spend reducing friction – not people – comes back many times over. In tax revenue, in innovation, in culture, in vitality. We are becoming too few. The solution isn't walking the streets – it already lives here.

Total investment

~200 billion SEK/year

Equivalent to about 3.5% of GDP – an offensive investment in reducing friction and increasing capacity. Expected return: a country that leads all international rankings.

Hands reaching upward together
Architectural structure reaching toward the light

"Parliamentary parties! Hold a press conference each with 15 points that ease people's journey instead of the opposite."

But hold a workshop first so it doesn't turn out as clumsy as it usually does.

GOOD MORNING!